Slingshot is bundling mobile plans with its unlimited data broadband plans in a bid to drive down families’ monthly communication bills.
Slingshot GM, Taryn Hamilton, says the other telcos are all well positioned to bundle broadband and mobile, but none of the big three have gone to market with a great-priced bundle.
“We were expecting 2Degrees to come out with some aggressive pricing, but they have just slipped in behind the big boys. We think our new plans will really appeal to families looking for great value broadband and mobile.
“Throughout its 14-year history, Slingshot has been committed to providing the best value and the best service, so it’s exciting for us to be able to offer a complete solution for our customers,” says Hamilton.
“Our customers have told us they not only want fast internet at home, but they expect quality mobile solutions wherever they are – all at an affordable price with great service.”
Slingshot is offering two ASDL bundled products: $89 for an unlimited broadband data and a mobile plan (500MB data, 100 minutes calling to NZ and Australia, and unlimited texts or a 1GB data-only plan), and $99 for an unlimited broadband data and homeline plan plus a mobile plan (again with 500MB data, 100 minutes calling to NZ and Australia, and unlimited texts or a 1GB data-only plan).
Slingshot is also offering bundles on VDSL and Fibre plans.
“We reckon these plans are the best ways Kiwi families can get unlimited broadband and mobile – and get them all on one bill,” he says.
Unlike traditional mobile plans, Slingshot’s are pre-pay, but are conveniently billed monthly to the customers Slingshot account.
“I know plenty of families, including my own, where kids are using iPads for learning and entertainment. With Slingshot’s mobile bundle, it’s an affordable way to keep tablets connected on the go. Parents can now be in control of all the accounts with no risk of bill shock – if the plan runs out, they can simply top it up online, or not, and the charge will just appear on their monthly bill.”
There are no contracts with any of the mobile plans, and they include rollover data.
Research from Slingshot’s customer-base suggests a third of parents are now giving their children 10 years and under a mobile phone (80 percent of parents with children 13 years and under are given a phone). The results for iPad/tablet use shows children start even earlier with 31 percent of parents giving their children six years and under access to a tablet (and 59 percent for children under 10 years).
“Our research also suggests that the majority of parents spend between $10 to $29 per month on their kids’ mobile phones, which is why the bundle will also make so much sense to Kiwi families,” he says.
Existing Slingshot customers can move to one of the bundled plans if they choose (whether they are in contract or not), or add one of four new mobile plans to their account.
There are two $19 per month plans – one data only and one data and mobile, a $25 plan and a $43 plan that includes unlimited calling, texts and 1.5GB of carry over data.
“This is an exciting time for Slingshot. We’re continuing to strive to offer Kiwis the best value, best plans and the best service, and these new bundles are testament to that,” concludes Hamilton.